No More Playing Hide and Seek

Unforgettable Experiences deserve the spotlight

2024
estd //

Amy Morgan & Co

From the first spark of curiosity to the final farewell, your guest journey defines your brand. It’s not just about services or bookings—it’s about creating experiences that leave a lasting emotional imprint.

In hospitality marketing, every touchpoint matters.

about //

Amy Morgan

Founder. Traveller. Story-seeker.

I didn’t start out obsessed with funnels and metrics. What captured me were moments. The kind that linger, and pull you back again. Marketing became my way of designing and communicating those moments: turning experiences into emotional connection, and connection into action.

Exceptional guest experiences don’t happen by chance. They’re architected, touchpoint by touchpoint. Yet so many hospitality brands operate in silos, with fragmented journeys that dilute their impact across every stage of the guest path. I built this business to change that.

Now, I work with brands that demand excellence and refuse to blend in—because in hospitality, you’re either forgettable or the first choice. Together, we fix what’s quietly eroding trust and design experiences guests remember, rave about, and return to.

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Discovery doesn’t just happen. It’s not passive. It’s curated, choreographed, and delivered through a guest journey that’s been shaped with intention. Hospitality isn’t about rooms and rates. It’s about how your brand makes someone feel. When strategy and operations align, those feelings become intentional. Repeatable. Profitable.

That’s what I help brands create. Because when every detail works in harmony, guests don’t just discover your brand... They remember it, share it, and come back for more.

Discovery is one of life’s most irresistible forces. Whether it’s stumbling into a tucked-away wine bar, finding a handwritten welcome note on your pillow, or tasting something unforgettable. These moments feel spontaneous, magical—but behind the scenes, they’ve been carefully designed.

FROM OLD FRENCH DESCOVRIR, BASED ON LATE LATIN DISCOOPERĪRE MEANING TO UNCOVER OR FIND SOMETHING UNKNOWN.

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Discovery

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To connect the dots across your guest journey, online and on-site, breaking down silos and uniting marketing with operations to create seamless, high-converting, revenue-driving experiences.

my mission